Prioritize what your customers need and make what matters
Align teams to drive real business outcomes
For organizations to securely and scalably uplevel their entire product management processes
Available on Pro and higher.
Billed annually
| Customer Feedback & Insights | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
|
Customer insights repository
Consolidate all product feedback and user research into a single searchable and filterable repository. Categorize user insights by user need or feature idea to inform every product decision.
|
50 Notes | 250 Notes | ||
|
Product Portal
Interactive interface you can
share with colleagues and customers to collect feedback on ideas under consideration, what’s planned,
and what’s been launched — as well as source new feature requests.
|
1 | 1 | 1 | 3+ |
|
Feedback forms Coming soon
Create interactive forms to standardize feature requests and feedback from customers and internal stakeholders
|
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|
Export list of feature requesters
Export the email addresses of all users who provided feedback
that's been linked to a given feature idea.
|
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|
Portal moderation
Settings to manage how colleagues and customers interact with
your product Portals, including the ability to control
viewing access, hide vote counts to avoid biasing users, disable conversations on ideas, or turn off new
idea
submission.
|
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|
Custom voting questions & scale
Customize the content of voting questions as well as the response
scales
you use when eliciting feedback on roadmaps, features, or product ideas.
|
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|
Embedded Portal
Embed your Portal via html snippets into other web applications
(e.g., website, Notion, Salesforce).
|
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|
Portal SSO
Automatically verify users' identities by authenticating them via SSO on portals embedded in your application.
|
| Roadmaps | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Timeline & column-based roadmaps | ||||
| Objectives
Create objectives with corresponding key results to communicate high-level strategy across your
organization. Link features with objectives and use customizable scoring frameworks to prioritize how
important a given feature is in support of the objective.
|
1 | 1 | 10 | Unlimited |
| Customizable roadmap templates
Create custom templates for visualizing roadmaps that can be leveraged across your organization.
|
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| Release planning
Plan releases to represent what features will be released to production, launched to customers, or
worked on together.
|
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| Password protected roadmaps shared by link
Optionally add password protection to roadmaps that has been
shared by link.
|
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| Multiple release groups
Use release groups to manage multiple “release trains” or a set
of releases used for coordinating a given team’s work and determining when it will go live.
|
| AI | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Price | $20/maker/month | $20/maker/month | ||
| AI sentiment analysis
Leverage AI to automatically categorize customer feedback into
positive versus negative sentiment.
|
Included with Add-on |
Included with Add-on |
||
| AI feedback notes summaries
Leverage AI to generate summaries of lengthy customer feedback
notes in order to save time without missing key points.
|
Included with Add-on |
Included with Add-on |
||
| AI trending feedback topics & summaries
Leverage AI to identify trending topics in customer feedback,
understand what customers are saying about those topics, and monitor those trends over time.
|
Included with Add-on |
Included with Add-on |
||
| AI-generated product specs
Insert AI-generated summaries of customer needs into each
feature’s description field, based on the user insights linked to that feature.
|
Included with Add-on |
Included with Add-on |
||
| AI discovery of related feedback
Leverage AI to find all of the relevant customer feedback for a
specific feature or idea to accelerate categorization.
|
Included with Add-on |
| Prioritization & Planning | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Feature idea hierarchy
Organize feature ideas in a flexible hierarchy, a customizable
folder-like structure that helps keep your backlog
manageable.
|
||||
| Objectives
Create objectives with corresponding key results to communicate high-level strategy across your organization. Link features with objectives and use customizable scoring frameworks to prioritize how important a given feature is in support of the objective.
|
1 | 1 | 10 | |
| Customizable feature statuses
Control the naming conventions, color scales, and visibility of feature statuses across roadmap and feature boards.
|
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| Custom fields
Capture additional data to support prioritization and planning, assign ownership to colleagues, or link to related resources.
|
||||
| Objective hierarchy Coming soon
Control the naming conventions, color scales, and visibility of
feature statuses across roadmap and feature boards.
|
||||
| Initiatives Coming soon
Create initiatives to represent larger units of work that consist of multiple features or releases.
|
||||
| Key results Coming soon
Productboard helps you assess the business value for each feature
idea by calculating the total ARR, MRR, paid seats etc. for all customer companies that have requested
it. Any numerical company field imported from your CRM can be aggregated in this way.
|
| Monitoring & Product Success | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Manual customer segments
Manually select companies or users to create custom segments and
track aggregated needs of the segment (e.g., monitor the aggregated User Impact Score for SMB or
Mid-Market customers).
|
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| Dynamic customer segments
Dynamically create segments by selecting company, user, or usage
properties (e.g., employee size, industry, product data) to track aggregated needs of the segment (e.g.,
monitor the aggregated User Impact Score for Insurance customers).
|
| Collaboration & Sharing | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Contributors | Unlimited | Unlimited | Unlimited | Unlimited |
| Viewers | Unlimited | Unlimited | Unlimited | Unlimited |
| Teamspaces
Create teamspaces that colleagues can join to access and
collaborate on organized collections of boards relevant to a certain team.
|
1 | 1 | 3 | Unlimited |
| Collaborative Docs Coming soon
Allow stakeholders to discuss and share feedback directly on your
roadmaps, features, or product ideas
|
||||
| Notify idea & feedback contributors
When contributors submit feedback, Productboard notifies them when their feedback is acted upon and when related feature ideas progress from one status to the next.
|
||||
| Closed/Private Teamspaces Coming soon
Create closed/private Teamspaces to specify user-level permissions and govern access to Boards and Products within Teamspaces.
|
Available | |||
| Enhanced Data Governance Coming soon
Govern access to your product entity data by limiting which members have access to certain Products.
|
Available | |||
| Custom roles Coming soon
Define custom roles, specifying the capabilities and data views that individuals or groups of users have access to.
|
Available | |||
| Fully whitelabeled shared content
Remove the Productboard logo from internally or externally shared
roadmap, feature, or idea boards and replace the default shared URL domain name with a custom one.
|
Available |
| Reporting | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Usage reports
Monitor feedback volume and processing, roadmap consumption
statistics, and Productboard usage across your organization.
| ||||
| Trended usage reports
View trended volumes of makers, features, and insights.
|
||||
| Efficiency reports
Report on how quickly features are progressing through the
development cycle and identify bottlenecks to improve your processes. Displays longitudinal views of key
metrics, such as number of completed features, median time to complete a feature, and time spent in each
development phase.
|
||||
| Allocation reports
Report on how your organization is investing its resources to
ensure that what the work teams are doing aligns with the most important objectives to advance your
strategy. Displays how effort is getting allocated, by product, objective, theme, team, or some other
custom category, within a given time period.
|
| Customer Success & Support | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Productboard Community
Exclusive access to online communities, events, mentorship, and
workshops where you can connect with other productmakers, learn best practices, and share ideas.
| ||||
| Email support
Customer support via email, Monday through Friday during business
hours.
|
||||
| Prioritized email support
Prioritized customer support via email, Monday through Friday
during business hours.
|
||||
| Onboarding support
Personalized onboarding architectural support to ensure the
product management software is deployed effectively in your organization.
|
Available | |||
| Named CSM
Dedicated customer success manager to provide best practices,
conduct quarterly QBRs, and ensure that you're maximizing value from the product.
|
Available | |||
| Professional services support
Personalized services and support to maximize Productboard's
value. Example services include audit, analysis,
development, and optimization of workflows and processes, implementation and customized training
services/delivery,
integration/API assistance, change management assistance, and data migration assistance.
|
Available |
| Security & Privacy | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Google App sign-in
Allow colleagues immediate, secure access to Productboard using
Google Apps SSO.
|
||||
| Personal Teamspace
Personal space to store all of the boards (e.g., feature lists,
roadmaps) relevant for an individual workspace member.
|
||||
| SAML SSO
Control application access across your organization and define
authentication policies for increased security and governance.
|
||||
| Google SSO enforcement
Require workspace members to log in using their Google Apps
username & password.
|
||||
| SCIM user provisioning
Manage and automate user provisioning and identities at scale.
|
||||
| Multiple workspaces
Provides access to multiple, separate environments of the
application. Can be used to manage different corporate subsidiaries or create a staging environment.
|
2+ | |||
| IP address whitelisting
Only allow application access from specific IP address ranges.
|
||||
| Audit logs
Export workspace audit logs via CSV.
|
||||
| Custom Terms of Service for Portal
Custom terms users must acknowledge when viewing your company's
public Portal.
|
Available |
| Integrations & Automations | Starter | Essentials | Pro | Enterprise |
|---|---|---|---|---|
| Insights automation
Create rule-based automations to automatically tag incoming
customer feedback or route it to the right colleague for review.
|
2 rules | 10 rules | ||
| Jira integration
Push prioritized features into delivery in Jira with a flexible
two-way integration that lets you monitor delivery progress in Productboard while syncing key data
across both systems.
|
1 | 1 | 5 | |
| Azure DevOps integration
Push prioritized features into delivery in Azure DevOps with a
flexible two-way integration that lets you monitor delivery progress in Productboard while syncing key
data across both systems.
|
1 | 1 | 5 | |
| On-prem Jira or Azure DevOps integration
Connect with on-premise/self-managed instances of Jira and Azure
DevOps.
|
Available | |||
| API access
Pull in product ideas, requests, and feedback from any source
(e.g., surveys, CRM system, online reviews). Push
roadmap/feature updates into any delivery planning tool.
| ||||
| CRM CSV importer
Import accounts as customer companies to define segments based on
attributes like spend or industry. Having customers pre-loaded into the system also facilitates
attribution of feedback.
|
||||
| Salesforce integration
Import requests/feedback left on opportunities in Salesforce and
see total opportunity value ($) of each feature idea. Sync account data to define dynamic customer
segments based on customer attributes.
|
||||
| Product usage integrations (e.g., Amplitude & Mixpanel) Import cohorts defined around product usage as user segments to
see what matters most to your target customers.
|
||||
| Embedded collaborative media (e.g., Figma, Miro, Mural) Auto-embed live content in Productboard to keep teams in sync and
maintain a single source of truth for all product initiatives.
|
||||
| Email integration
Automatically forward emails containing product feedback into
Productboard's Insights repository. Categorize user insights by user need or feature idea so they're on
hand to inform every product decision.
|
||||
| Chrome extension
Jot ideas and feedback on the fly, or highlight text from any
webpage or web app to immediately capture it in
Productboard.
|
||||
| Workplace collaboration (Slack, Microsoft Teams) Push messages containing product feedback into Productboard,
highlight the most important insights and link them to related feature ideas, and use those insights to
prioritize the right features to work on next.
|
||||
| Customer feedback integrations (e.g., Zendesk, Gainsight PX) Consolidate all product ideas, requests, and feedback from
colleagues and customers into a single, searchable
repository. Categorize user insights by user need or feature idea so they're on hand to inform every
product decision.
|
You can sign up for a free trial for free, no credit card needed. Once your trial ends, you can use our Starter plan for free or purchase one of our paid plans to continue using Productboard.
You can buy our Essentials and Pro plans through Productboard’s billing page using all major credit cards. To purchase the Enterprise plan and get set up on invoicing, please contact our sales team.
Customers pay for the number of makers using Productboard. A maker has full access to edit, update, add, create and prioritize feature ideas, feedback notes, and roadmaps. Makers with admin access can also manage members, integrations, settings, and billing.
Every Productboard plan also includes unlimited contributor and viewer roles. Contributors can share ideas, requests, and customer feedback and access feature data and roadmaps, but cannot make updates. Viewers can only see the Roadmap (and the Portal if shared with them). They cannot add or make updates to Productboard.
We designed Productboard’s trial onboarding experience to guide you through the most useful workflows and frequently used roadmaps, boards, and prioritization frameworks.
In addition, we offer dedicated Success & Support packages that can be added to any plan for customers interested in a more bespoke onboarding experience. Learn more about our Success & Support offerings here.
If you are on a yearly plan, your contract includes a fixed minimum of makers. You cannot reduce the number of makers until your contract ends, but you can add new maker seats or upgrade your plan anytime!
If you are on a monthly plan, you can increase or reduce the number of licenses at any time in Productboard.
We offer a variety of free and paid services to support our customers. Learn more here about our onboarding, success management, support services, and community offerings.
Yes, we provide discounts for charitable nonprofits. For more information, contact us
Yes, your data is safe with us. The security and privacy of your data is our number one priority. We perform regular security testing, work with third-party security specialists, and host our platform on the highly-secure AWS Amazon cloud. Learn more.
We integrate with many development tools such as Jira, Azure DevOps, and GitHub, plus customer feedback tools like Slack, Zendesk, and Intercom. Learn more.
